Lela

 
 
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Lela is the newest dining experience in the Bloomington, comfortably
modern and centered around the pleasures of the table. Lela aims to take
you on a journey at once familiar & new.

 
 
 
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I was engaged to develop the logo and all the brand pieces for the
restaurant, and assisted with signage and various interior pieces.

 
 
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The objective was to introduce Lela as a new restaurant
to local audiences and engage critics, taste-makers and everyday visitors.

 
 
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The name and refined identity were supported by the luxurious interior details as well as custom finishes that were found throughout the restaurant.

 
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"Lela’s sleek open kitchen is the first giveaway it’s anything but a typical hotel restaurant."

 

- MPLS Eater

 
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SERVICES: Branding, Collateral, Illustration, Interiors, Logo, Menu, Naming, Signage

 
 
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